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Natural and nutritious fruit juice within everyone's reach

Industry
  • Animal Production Related
  • Fresh Produce
  • Soy and Oil Seeds
  • Staple Crops
Country
  • Burkina Faso
  • Côte d'Ivoire
  • Egypt
  • Ethiopia
  • Ghana
  • Kenya
  • Mali
  • Niger
  • Nigeria
  • South Sudan
logo 2scale
Industry
  • Animal Production Related
  • Fresh Produce
  • Soy and Oil Seeds
  • Staple Crops


Country
  • Burkina Faso
  • Côte d'Ivoire
  • Egypt
  • Ethiopia
  • Ghana
  • Kenya
  • Mali
  • Niger
  • Nigeria
  • South Sudan

About the partnership

Mali
Fresh Produce
Status:
Active

The Zabbaan partnership ambition is to substantially increase the sales volume by diversifying its distribution methods in order to  target a new segment, the low-income consumers. This partnership also aims to contribute to the development of the baobab agricultural value chain by integrating 3,000 small producers (women) into the supply chain to increase their income by 10% on every kilogram of baobab sold, and to supply the market with healthy, nutritious, accessible and affordable natural juices to 55,000 consumers at the base of the pyramid.

About the business champion

Zabbaan is a Malian company created in 2017, which values local agriculture, generates employment and is environmentally responsible. The Zabbaan brand is based on recipes based on leaves, stems, flowers or fruits from the African savannah, "most of them wild", such as baobab, zaban or kinkeliba, a plant known for its diuretic properties. 

Key interventions
Improve access of low-income consumers to quality nutritious food
Improve the productivity of smallholder farmers and collectors in order to better integrate them into the value chain
Create non-farm jobs in the value chain
8,000 farmers targeted and supported
62 micro-small and medium enterprises involved
4 Producer organizations involved
778,000 € private sector investment
55,000 BoP consumers with better access to nutritious food
Get in touch

Curious about this partnership? Get in touch with the partnership facilitator.

E-mail Fatoumata Coulibaly
Partnership Facilitator
Fatoumata Coulibaly
fcoulibaly@2scale.org
Project partners
Nurseries
Improved seed suppliers
Primary collectors & processors
Of baoab leaves and fruit into powder and raw material suppliers
Distributors
Amanorm & ANSSA
Certification agencies
ZABBAAN: Natural fruit juices within everyone's reach
April 08, 2021
It's 10 a.m. in the Zabbaan Holding meeting room. The boss Aïssata Sidibé looks impatient, because today she is expecting some guests to test her very next line of products th…
Staple Crops
Mali
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