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Cheese – Merry Enterprise – Benin

Industry
  • Animal Production Related
  • Staple Crops
  • Soy and Oil Seeds
  • Fresh Produce
logo 2scale
Industry
  • Animal Production Related
  • Staple Crops
  • Soy and Oil Seeds
  • Fresh Produce

About the partnership

Merry Enterprise is a small female-led enterprise. The partnership aims to support smallholder farmers, and in particular Fulani women, to profit more from milk and cheese production, by improving productivity and quality, and accessing a larger market for locally-produced cheese through Merry Enterprise.

Achievements:
Assess financial needs in the partnership;
Update Merry’s business plan;
Facilitate the negotiation of investments proposed in the business plan with Vital Finance or CLCAM Parakou;
Develop a new cheese (size, packaging, etc.) and marketing strategy to serve BoP consumers
Assess the pilots and decide about next steps (if any).
Targets:
Involve 1,000 smallholder farmers (700 women) and 55 small and medium-sized enterprises (45 women-led), and supply 5,000 units of quality cheese per day by 2017.
Market Segments:
Cheese for restaurants, supermarkets and BoP consumers.
Project partners
UCOPER (milk supplier organization)
Société ATT (transport)
Vital finance and CLCAM (finance)
SCDA (technical support);
4D (BSS).
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