Inclusive agribusiness in Africa is taking a new turn with the 2SCALE program, demonstrating a steadfast commitment to supporting local producers and processors. 2SCALE's approach is characterized by a keen interest in engaging with communities to understand their needs, aiming to empower marginalized groups such as the youth and women while contributing to a world without hunger by promoting quality food and healthy soils.
At the core of the 2SCALE program lies a dedication to inclusion, particularly targeting the base of the pyramid or low-income consumers. In Côte d'Ivoire, the poultry partnership serves as a beacon of this commitment, providing opportunities for small-scale producers and processors, thus helping to mitigate economic disparities. Previously, the consumption of poultry meat was predominantly limited to wealthier segments of the population due to pricing influenced by various factors, including expenses associated with chicken rearing such as food, shelter, hygiene, and medical costs. Moreover, the complexity, risks, and investment costs associated with poultry farming deterred many from engaging in this activity.
The poultry partnership is primarily rooted in the synergy between the stakeholders of the maize and poultry value chains, a promising collaboration that integrates poultry farming and maize farming, incorporating innovative practices such as the introduction of improved seeds, training in good agricultural practices, and the cultivation of both white and yellow maize.