In 2SCALE we work with the Base of the Pyramid (BoP) as processors at the grassroot level. The BoP, in most cases, are consumers as well as smallholder farmers. More importantly, we see the BoP as key to unlocking the business value across the different agribusiness chains. Taking it further from the previous pilot, where we worked with female sorghum processors, we were able to start replication activities. These will ensure more women to have additional income. It will also deepen the practice of hygienic retailing of Fura da Nono - a Northern Nigeria drink that is native to the Fulani tribe. Fura da nono means millet and milk. Nono is a locally fermented milk with a consistency that is thick but not quite as thick as yoghurt - to BoP consumers in rural communities. In planning the replication, we worked with the women to settle on new feasible methods to scale out. We opted for the Business Model Canvas (BMC) in order to understand their present Fura business.