Created in 2011, BioProtect is an enterprise in Burkina Faso that offers innovative solutions to secure production and increase harvests, while remaining environmentally friendly. Its mission is to make agro-ecology the most widespread agricultural model in Burkina Faso. It is in this perspective that he accompanies farmers in the production of ecological and organic fruits and vegetables. Over the seasons, the producers have found themselves confronted with the problem of selling their produce due to their lack of access to organic markets. In order to facilitate the producers of its network to have commercial outlets, Bioprotect decided to market the fruits and vegetables under the brand " ECOBIO Panier " through its stores and franchises.