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August 29, 2023

Youth Digital Platform 2SCALE: Solid networking and business partnerships for young agricultural entrepreneurs.

Burkina Faso

BURKINA FASO

Digital platforms are known for their potential to empower young people and build and expand their professional networks. Today, they provide an online environment, facilitating the development, growth, success and prosperity of SMEs/SMIs.

In the agricultural sector in particular, there is a massive development of digital platforms to promote agricultural entrepreneurship. In order to take full advantage of the potential offered by digital platforms in promoting youth employment in this sector, the 2SCALE programme has facilitated the deployment of the Youth Digital Platform.

The Youth Digital Platform, an online learning and development platform, aims to foster networking between young agricultural entrepreneurs through connections based on mutual learning, knowledge sharing and the creation of business partnerships. On Wednesday 07 July 2023, some twenty young people under the age of 35, mainly BSS coachs and young agricultural entrepreneurs, were introduced to the use of the Youth Digital Platform in Ouagadougou.

BSS coachs and enthusiastic young agricultural entrepreneurs discover the Youth Digital Platform 2SCALE

BSS coachs and young agricultural entrepreneurs from various parts of Burkina Faso enthusiastically welcomed the training on the use of the Youth Digital Platform 2SCALE. Aware of the current challenges and emerging opportunities with the use of online platforms in the agricultural sector, the latter did not hesitate to bring along their computers and mobile phones for the training.

The trainer, Théophile MUDINGUE, 2SCALE's youth inclusion coordinator, saw the curiosity on the learners' faces, and from the very first moments of the training, he set about highlighting the key features and advantages of this platform for young agricultural entrepreneurs. According to him, the development of the 2SCALE Youth Digital Platform is aimed at facilitating exchanges between young people taking part in the 2SCALE programme, while offering them local and regional networking opportunities.

In addition, this platform provides a channel for young people to access targeted financial services using digital tools, as well as strengthening the entrepreneurial skills of businesses run by young people, etc. In view of all these possibilities offered by the platform, the learners formulated questions for optimal use of the platform in relation to their individual activities.

BSS coaches and young agricultural entrepreneurs access and manipulate the resources available on the Youth Digital Platform 2SCALE

Much of the training was devoted to practical sessions on using the platform. Equipped with their computers and mobile phones, the BSS coachs and agricultural entrepreneurs were guided through the creation of their accounts on Youth Digital Platform 2SCALE. This enabled them to familiarise themselves with the two main sections structuring Youth Digital Platform 2SCALE. These are the "Social" and "Training" sections.

For example, in the "Social" section, coachs and agricultural entrepreneurs have learnt to create and share content (photos, videos, texts) that promotes the sharing of experience, business ideas, interaction and the exchange of ideas between them, the creation of events, the marketing of agricultural products, etc.

In the "Training" section, learners were introduced to individual capacity building on training modules related to agribusiness and entrepreneurship. And as if to testify to their grasp of the platform, the coaches and agricultural entrepreneurs proposed and shared content on the platform, thus putting into practice the interactions between them.

Young entrepreneurs and coachs committed to making full use of the Youth Digital Platform's functionalities

At the end of the training, the young agricultural entrepreneurs and coachs expressed their delight at the practical knowledge they had gained from the Youth Digital Platform and its potential to enhance their skills.

To this end, Yacouba KORGHO, BSS coach, said:

Youth Digital Platform 2SCALE gives you the opportunity to develop a solid and diversified professional network, which is vital for your business.

As for Mohamed TRAORE, BSS AGRODEV, for him Youth Digital Platform :

encourages interaction with people with a wide range of experience and skills in the agri-food industry. I think that's one of its main advantages.

At the end of the training course, all the coachs and young agricultural entrepreneurs present made a commitment to make full use of the functionalities of the Youth Digital Platform and to act as information relays for their peers.

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